by delliott | Jan 9, 2024
Having determined that the region, which had lost its major industries, could benefit from a formalized tourism program to deliver economic impact, the effort to realize that objective was grounded in the development of a comprehensive economic development/tourism...
by delliott | Jan 9, 2024
Realizing that revenues were declining and Federal funding could no longer be counted on, an effort to develop a long-term financial sustainability plan revealed the most effective strategy was to establish a free-standing destination marketing and management...
by delliott | Jan 9, 2024
After two decades of volunteer management, recognizing that both the Executive Director and the majority of Board Members would be retiring and a paid staff person would need to take over, a planning effort was undertaken to update the Corridor Management Plan (a...
by delliott | Jan 9, 2024
Having recognized that the future of destination marketing would be very different than the past, an effort was undertaken to develop a long-term strategic plan to enable the Discover Lehigh Valley DMO to respond to the dramatically changing tourism industry...
by delliott | Jan 9, 2024
Responding to the desire of the Bermuda Aquarium, Museum, and Zoo to become a major player in island tourism when an all-encompassing facility rebuild was complete, a comprehensive effort included (1) a detailed on location, in-person visitor survey that revealed why...
